William Balser, owner of Euromodel Agency and C.E.O of
Miss Mermaid International had the idea in summer of 2014
while a Mermaid shoot in Majorca, to launch the competition
"Miss Mermaid Germany".
He found two important partners for his idea.
One of them was the founder of the Mermaid Club Germany,
Katharina Hegemann from Stuttgart. The second partner was
Kirsten Soller from Freiburg. She is owner of the
mermaid tail shop „www.magictail.de“
24 candidates eventually competed on the final day for the
first title of MISS MERMAID GERMANY
The judging criteria were: face and body, charisma, decoration
of the mermaid costume, as well as diving long distance and
The pageant was hosted at Oskar Frech Seebad, Schorndorf
20 year-old Vada Müller from Pocking, Bayern became winner.
In 2015, William Balser and Franz Kielnhofer (Hotel Manager
of Sheraton Hotel) brought Miss Mermaid Germany
and Miss Mermaid International pageant to Soma Bay, Egypt.
It becamer very successfull and reached around
74 Million people world wide by media coverage.
279 Million in 2016 and 388 Million in 2017.